The tide is turning: more people are thinking about their moral, social and environmental values when they shop, play, and invest. Impact investing is going mainstream with more robust and consistent impact measurement and monitoring happening every day. The blowback on ESG (Environmental, Social, Governance) makes true impact investing (which requires impact measurement) all the more relevant. Will changing how people view money change the world? Well, it isn’t a panacea for all that afflicts us but as they say, “follow the money”. Investors have power. Use yours wisely.
Hope in the new year is our favorite team gratitude today and despite the very real challenges we face as humans, I’m positive about our future. People and place: they came up over and over again in our Investing for Positive Impact across the Midwest study and events. We care about where we live, whether that’s in a small town in Iowa or a major city like Chicago. We care about the people who live there. Imagine if impact investing in people and place was the norm. How different would our places look? My place is Minnesota and I care deeply that all our people have a chance to find their healthy place here. What’s your place? Who do you care about? Do your investments match? If not, there’s plenty of chances to invest. As one my colleagues said today, “it’s 2025: let’s thrive”.
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